I first saw this marketing strategy work with a Dentist, then with a Chiropractor, and next with a Barber.

It’s pure genius and the price .. $0.

“The Organic Facebook Marketing Campaign”

Here’s how it works:

Ask 30 local businesses to donate a $50 gift card. If you can’t get 30 businesses, then see if you can get 10 businesses to donate (3) gift cards. Try to get 30 gift cards. But the more businesses the better for you (you’ll see why in a second).

Reach out to Massage Therapists, Chiropractors, Health Food Stores, Meals 2 Go, Salons, Barbers, even ask your Members for recommendations.

Tell them you are running a promotional giveaway on Social Media for Local Businesses (because local businesses need to stick together), and you want to give their business a shout-out (FREE MARKETING on your Social!)

Now it’s time to collect the gift cards.

These could be electronic, but preferably I’d rather collect the physical gift cards (in person).

#1 - This gives you an opportunity to connect with local businesses and #2 - it gives you a reason to request that the WINNER stop by your gym and pick-up the gift card - giving you a chance to learn about them!

(Their activity level, do they have kids, their fitness goals - and lucky for them, you may actually have a promotion waiting for them, which goes away after they walk out the door!)

Now it’s time to run your FREE GIVEAWAY!

Everyday for 30 days, you’ll be giving away a $50 gift card to a local business.

Rules to win: (1) you must comment on the post, (2) you must share the post, (3) you must tag at least one friend (each friend you tag = one entry). That’s it.

Next, each day - you ask the business you are promoting, to share your social media post on their account.

Let’s do the Math.

After 30 days, your post has been shared on the social media accounts of 30 local businesses. (Let’s say that’s 30,000 followers)

Let’s say 1% of those people share on social media (as requested by the rules). (That’s 300 people which could be close to 300,000 views).

Each of those people tag 10 friends, that’s 3,000 more people, who may also share.

You get the point .. a lot of people will see your post!

Secret Tip: make sure you have something FREE and Valuable to offer - this can be a free download (weight loss tips, eating out guide, newsletter, eBook, 10 on-the-go work-out video’s).

As long as it’s something of value they’d be willing to give you their email for. Make sure to include a link in the profile of your social media page.

Now, you've just created a very long list of warm prospects.

Your gym should take off from there!

P.S. The more businesses you get to participate, the more audiences (potential new members) you will reach!